Smart Routing
One printed QR code, the right link for every phone
Send iPhones to the App Store and Android to Google Play. Route by country, language, or time, or split scans for an A/B test. Change the rules anytime, with no reprints.
What you can route by
One code that fits whoever scans it
Print once and decide later where each scan goes.
iPhone and Android
Send iPhones and iPads to the App Store, Android phones to Google Play, and computers to your site, all from one printed code.
A/B split tests
Send a share of scans to each version, such as 50/50 or 70/30, to test a landing page or offer from a single flyer.
Country
Show each country its own site, pricing, or compliance page, with one link for everyone else.
Language
Open the page in the phone's main language, for menus, manuals, and signs that visitors read.
Time and dates
Order online while you are open and reservations when you are closed, or run a holiday page between two dates.
How it works
Build a route in three steps
- 1
Pick a recipe
Start from By device, A/B split test, By country, By language, Business hours, Limited-time campaign, Round robin, or First scans win.
- 2
Test a pretend scan
Choose a device, country, language, date, and time, and see exactly where that scanner lands and why.
- 3
Use it on any link code
Pick the route on one code or many. Change the route later and every code that uses it follows, with no reprints.
Details
Built for printed campaigns
- Each route's page shows 30 days of routed scans, with scans per rule and per link in each split
- Read an A/B test without extra tools, or add a UTM tag to each link to follow visitors further
- Combine conditions in one rule, such as iPhone and in Canada
- Send scans to a hosted page, such as an English menu and a Spanish menu
- Routing adds no extra page or delay, and scanners only ever receive their one link
- If you delete a route or move to the Free plan, codes go to their fallback link and keep working
Included with QRelix Pro
ProPro is $7.99 a month or $59.99 a year. You also get unlimited scans, no QRelix screen, a Brand Kit, unlimited hosted pages, and pixels and conversion events. Team adds seats, custom domains, and bulk creation.
Video guides
See routing, analytics, and bulk creation
FAQ
Smart QR code questions
- What is a smart QR code?
- It is one QR code that can open a different page for each scanner, based on rules you set: device, country, language, day and time, date range, or scan number. In QRelix this is called Smart Routing.
- Can one QR code work for both iPhone and Android?
- Yes. The By device recipe sends iPhones and iPads to one link, Android phones to another, and computers to a third, so a single printed code can serve the App Store and Google Play.
- How do I A/B test with a QR code?
- Add a split to a route. Each scan is assigned at random by the percentages you set, and the route's page shows scans per link. For results past the landing page, add a different UTM tag to each link and read them in your analytics.
- Which plan includes Smart Routing?
- Smart Routing is included with QRelix Pro ($7.99 a month or $59.99 a year) and QRelix Team. Pro and Team also send scanners straight to your page, with no QRelix screen.
- Can I change the rules after the code is printed?
- Yes. The rules live on QRelix, not in the printed code. Edit a route and every code that uses it follows right away.
- What happens to my codes if I cancel?
- They keep working. Every code keeps a fallback link, and scans go there if a route is deleted or the workspace moves to the Free plan.
More on bulk QR codes, custom domains, and every QRelix feature.
Make one code do the work of many
Start with a free account, then upgrade to Pro when you are ready to build your first route.